15.09.2021 12:40 - 16:00
Pav. Forum, Павильон Форум, стенд FD70

Session 2. Transformation of textile retail business models in the post-pandemic period

Session moderators: Valeria Zelinskaya, Managing Partner of Fcpproject Communication Agency
Maria Gagloeva, Managing Partner of Fcpproject Communication Agency

12.40-13.30
Plenary session with market leaders and manufacturers in the field of interior and home textiles

Topics of the plenary session: the state of the home and interior textiles market, distribution channels, growing networks, competition, segmentation, retail digitalization

Session speakers: Hoff, Sophie de Marco, Cozy Home, Togas

13.30-14.00
Omnichannel experience in the DIY furniture segment


Ekaterina Bashilova, Marketing Director of Ascona Group of Companies

14.00-14.30
Consumer trends in retail. How to manage the tastes of customers and effectively interact with suppliers of home textiles

Yulia Kalyukina, Head of the Textile Department of the Hoff

14.30-15.00
Case: The role of the trade format in interaction with consumers

Speaker for approval, Cozy Home

15.00-15.30
Textile own trade mark for interior regional markets. How to build up from the leaders and federal networks

Natalia Peretz, Head of retail agency Peretz Consulting

Show all

Speakers

Ekaterina Bashilova
Marketing Director of Ascona Group of Companies
Maria Gagloeva
Managing Partner of Fcpproject Communication Agency
Natalia Peretz
Head of retail agency Peretz Consulting
Olga Ivanushkina
Cozy Home
Valeria Zelinskaya
Managing Partner of Fcpproject Communication Agency
Yulia Kalyukina
Head of the Textile Department of the Hoff

Place